Morris Growth
Consulting

Data & AI Strategy for Inflection Points

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About

Turning data into a strategic advantage.

Daniel Morris

I'm Daniel Morris — a data & AI executive with 15+ years of experience helping companies navigate critical inflection points. I've built and led analytics and data-science teams from the ground up, scaling organizations from 0 to 50+ people while shipping products that move the needle.

My work has spanned media, marketplace, and professional-services industries, with leadership roles driving subscriber growth at HBO Max, operational transformation at Care.com, and AI product commercialization at Morris & McDaniel. I hold an MBA from UCLA Anderson.

15+ Years Experience
50+ Team Built
25 AI Products
MBA UCLA Anderson

Services

Capabilities tailored to where you are and where you need to go.

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Data & AI Strategy

Align your data and AI investments with business goals. From roadmap creation to vendor evaluation, get a clear path from where you are to where the market demands you be.

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Analytics Engineering & Governance

Build trusted, well-governed data pipelines and warehouses. Establish the engineering foundations that let your team move fast without breaking things.

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KPI Frameworks & Executive Reporting

Define the metrics that matter, build dashboards leadership actually uses, and create a cadence of data-driven decision-making across your organization.

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AI Product Development

Take AI from proof-of-concept to production. Scope, build, and launch AI-powered products and features that deliver measurable business value.

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Turnaround & Operational Analytics

When the numbers aren't working, diagnose root causes fast. Restructure analytics operations to cut costs, improve margins, and restore growth.

Results

Measurable impact at every engagement.

HBO Max — WarnerMedia

Subscriber Growth & Forecasting at Scale

5M → 50M subscribers during tenure
3 → 35 analytics team scaled
±20% → ±1% forecast variance improvement
Morris & McDaniel

AI Commercialization & Operational Turnaround

25 AI SKUs launched
+8 pts margin improvement
58% operating expense reduction
Care.com

KPI Definition & Governed Reporting

~40 KPIs defined and instrumented
8 weeks to ship governed weekly report

Established the company's first unified analytics framework, replacing fragmented tribal knowledge with a single source of truth used across product, marketing, and finance.

Contact

Let's talk about what's next for your data & AI organization.

Get in Touch

✉
daniel@morrisgrowthconsulting.com
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LinkedIn Profile
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Atlanta, GA